Turning rough ideas
into thoughtful digital products.

Bringing together purposeful design and modern frontend development to create fast, intuitive digital products.

what shapes my work

A Little Context

Hi, I’m Paul. I got into design and development simply because I enjoyed making things. What started with experimenting in Photoshop and building websites eventually turned into a career creating digital products.

Today, I work across design and frontend development. I like taking ideas that are still rough around the edges and turning them into something clear, intuitive, and enjoyable to use. Sometimes that’s a website, sometimes an interface, sometimes an entire brand. I care about getting the details right, because they’re often what separates a good experience from a great one.

A big part of my work is simplifying complexity. I enjoy improving workflows, solving problems, and finding practical solutions that feel natural to the people using them. I believe good design should look great, but should also make sense. The same goes for code.

Outside of client work, I’m usually exploring new technologies, building side projects, or just following ideas that catch my interest. Most of my work, surprisingly, involves solving problems that didn’t exist until someone had a great idea.

Portrait of Paul Schmedtmann

I also love to travel and take food recommendations very seriously.

my expertise

Tool Kit

These are the tools I reach for most often. Every project is different, and I’m always open to using new technologies when they make sense.

Core Stack

Next.jsNext.js logo
ReactReact logo
Tailwind CSSTailwind CSS logo
TypeScriptTypeScript logo
VercelVercel logo

Tools & Platforms

FigmaFigma logo
FramerFramer logo
MagentoMagento logo
ShopifyShopify logo
WordPressWordPress logo

Emerging & Utility

DockerDocker logo
MedusaJSMedusaJS logo
OllamaOllama logo
RenderRender logo
StrapiStrapi logo